October 27, 2025 | The Cards Guy Editorial Team
American Express just added a new benefit to the American Express® Business Gold Card: up to $150 in annual statement credits toward eligible purchases with Squarespace (and Acuity Scheduling). Enrollment is required.
This new perk is live now and applies per calendar year. For some small business owners and independent creators, this effectively lowers the card’s $375 annual fee in a very real way. For everyone else, it might just feel like another Amex “coupon credit.”
Let’s walk through what’s new, how to trigger it, the math, and some strategies readers are already talking about.
The New Benefit: $150 Back With Squarespace (and Acuity)
Here’s what Amex added:
- Business Gold cardholders can get up to $150 in statement credits per calendar year
- Eligible spend must be directly with Squarespace.com or AcuityScheduling.com in the U.S. or U.S. territories
- Enrollment in the offer is required before you make a purchase
- Both the primary Business Gold card and any employee cards on that same account contribute toward the same $150 pool
In other words, you can’t stack $150 per employee card. It’s $150 max per account, per calendar year.
What counts?
- Squarespace website plans
- Squarespace domains and hosting (Squarespace is also a domain registrar)
- Acuity Scheduling subscriptions (Acuity is Squarespace’s booking/scheduling platform, similar to Calendly)
- Other eligible direct charges from those two merchants
What doesn’t count?
- Third-party resellers
- Buying via app store / in-app billing
- Paying through digital wallets instead of charging the card directly
- Anything not billed by Squarespace or Acuity as the merchant of record
According to Amex, credits can take up to 6–8 weeks to post.
How This Offsets the $375 Annual Fee
On paper, the Business Gold already has a “credits stack.” With the Squarespace credit added, the scorecard now looks like:
- $240 Flexible Business Credit
 Up to $20 per month in statement credits at FedEx, Grubhub, and U.S. office supply stores (enrollment required)
- $150 Squarespace / Acuity Credit (per calendar year)
 The new benefit we’re talking about here
- Walmart+ Monthly Membership Credit
 Up to $12.95/month plus applicable taxes when you charge the membership to the card
- 4X Membership Rewards® points
 On the top two eligible bonus categories where your business spends the most each billing cycle (up to $150,000/year in combined purchases, then 1X). Categories include U.S. restaurants, U.S. gas stations, online ads, software/cloud, transit, etc.
If — and this matters — you can actually use both the $20/month “business credit” and the new $150 Squarespace credit in a given year, you’re already wiping out more than the $375 annual fee in headline value before you even talk about Membership Rewards points.
Translation: for anyone already paying for Squarespace or Acuity, this credit basically turns the Business Gold into a “low net cost” or even “no net cost” keeper.
Real-World Pricing: Does $150 Actually Cover a Plan?
A common question is: “Okay, but what do Squarespace and Acuity actually cost?”
Here’s ballpark pricing (annual commitment, paid upfront, before tax):
Squarespace (website builder / hosting)
- Personal: about $192/year
- Business: about $276/year+
- Commerce tiers: higher
Acuity Scheduling (booking / calendar tool)
- Entry tier: around $192/year
- Mid-tier: higher, $300+ range depending on features
So let’s say you’re a simple use case:
- You run a small business / solo practice
- You’re paying for a basic Squarespace site
If your annual Squarespace plan is $192 and you get $150 back from Amex, your effective out-of-pocket is ~$42 for the entire year of hosting and site tools. That is extremely good for a legit-looking, no-code website.
Acuity is similar: the $150 credit knocks down most of a year’s basic scheduling plan if you use it to book client appointments.
If you pay month-to-month instead of annually, you can theoretically split charges across multiple Business Gold cards you control, but at that point you’re doing “micro-optimization,” and you’re also trusting Amex not to claw back or reclassify. We’ve already seen cardholders ask if they can pay now for future service just to double dip two different calendar years. That might work if you switch to annual billing before year-end, but Amex can always say “no” if they view it as gaming.
Bottom line: if you already pay Squarespace or Acuity every year, this is basically found money.
If you don’t? Keep reading.
Who Actually Benefits — And Who Doesn’t
This credit is great for:
- Solo founders / freelancers / creatives who host a portfolio, booking page, online menu, consultancy landing page, etc.
- Small businesses who already use Squarespace for their main site or Acuity for client scheduling
- Anyone about to build a site anyway and was considering Squarespace because it’s more “done-for-you” than WordPress
This credit is “meh” for:
- People who run WordPress or Shopify and aren’t switching
- People who don’t run any site at all
- People who keep the Business Gold mostly for transfer partners and 4X categories and don’t want another coupon to track
We’ve definitely seen mixed reactions from the points community:
- Some folks say this cements Business Gold as a keeper, because $150 is almost pure offset for an expense they already have.
- Others are rolling their eyes, calling it yet another niche Amex credit that works for 2% of people and lives on a terms-and-conditions page.
Both takes are fair.
How To Trigger the $150 Credit
Here’s the safe checklist:
- Enroll first.
 Log in to your Amex account and manually enroll the Business Gold in the Squarespace benefit before you spend.
- Pay with the enrolled Business Gold.
 Make sure the charge is direct from Squarespace.com or AcuityScheduling.com. No Apple Pay. No PayPal. No reseller.
- Watch the calendar.
 The $150 cap resets each calendar year (Jan 1–Dec 31), not cardmember anniversary. That means there’s theoretically “December/January double dip” potential if you time annual billing — but only if Squarespace lets you prepay or move renewal timing.
- Expect delay.
 Amex says it may take up to 6–8 weeks for credits to post. Don’t panic if it doesn’t hit instantly.
Should You Get/Keep the Business Gold Just For This?
Let’s be honest about the math.
- Annual fee: $375
- Potential annual credits: $240 (FedEx / Grubhub / office supply) + $150 Squarespace + Walmart+ monthly value
- Strong 4X earn structure on two top categories each billing cycle, up to $150K/year
If you use:
- even half of the $240 “business” credit across the year ($120 real value),
- plus the full $150 Squarespace credit,
 that’s already $270 of offset right there.
If you’re getting meaningful 4X in high-spend categories (like online ads, software, or client dinners), and you value Membership Rewards at ~1.5¢–2¢ each, the card can more than earn out its fee.
If you don’t run a business website, don’t ship anything via FedEx, don’t eat Grubhub, don’t care about Walmart+, don’t buy office supplies, and don’t spend in the 4X categories? Then no, this doesn’t magically turn the Business Gold into free money. You’ll just be holding a $375 card for theoretical value you’re not using.
Quick Recap of Core Business Gold Benefits (Post-Update)
Earning structure:
- 4X Membership Rewards® points on the top two categories where your business spends the most each billing cycle (up to $150K in combined purchases per calendar year, then 1X). Eligible categories include:
- U.S. restaurants
- Monthly U.S. wireless service
- U.S. gas stations
- U.S. transit (rideshare, parking, tolls, trains, subways, buses, ferries)
- U.S. shipping / office supply / FedEx-type spend
- U.S. advertising in select media
- Software/cloud providers
 
- 3X on eligible AmexTravel.com bookings
- 1X everywhere else
Credits / perks:
- Up to $20/month ($240/year) in “Flexible Business Credit” (FedEx, Grubhub, office supply)
- New: $150/year in Squarespace/Acuity credit (enrollment required)
- Walmart+ membership credit (up to $12.95/month + tax when charged to the card)
- No foreign transaction fees
- Pay Over Time functionality
Again: If you actually use these categories and credits, Business Gold starts looking like a tool, not just an expensive piece of metal.
FAQs: Amex Business Gold $150 Squarespace Credit
Do I have to enroll first?
 Yes. You must enroll your Business Gold account for the Squarespace/Acuity benefit before your purchase. No enrollment = no credit.
Does the $150 reset each calendar year?
 Yes. The cap is per calendar year, Jan 1–Dec 31. Not your anniversary date.
Can employee cards trigger the credit?
 Employee card spend counts toward the $150, but the $150 is shared per account, not per card.
Does buying a domain at Squarespace count?
 If Squarespace is the merchant of record and the charge is billed directly to Squarespace.com, yes, that should qualify. Transfers / renewals of domains you move into Squarespace’s registrar can be a good “use it or lose it” play for people who don’t need a full website but do own domains.
Can I split payment across multiple Amex Business Gold cards on the same Squarespace invoice?
 Squarespace doesn’t natively support multi-card split at checkout the way Dell sometimes does with phone orders. You could pay monthly and rotate cards, but that’s manual and not guaranteed. Also: Amex can always tighten enforcement if they decide you’re gaming.
Will Amex claw back if I prepay for an annual plan early just to double dip across two calendar years?
 There’s no official public guidance beyond “allow 6–8 weeks for the credit to post.” Historically, Amex cares that it’s a legitimate charge from an eligible merchant while you’re enrolled. That said, prepaying solely to milk timing is always at-your-own-risk territory.
Does this make the Business Gold a keeper for everyone?
 No. It makes the card dramatically more attractive if you:
- already pay Squarespace / Acuity, OR
- are willing to move your website/scheduling there,
 AND
- you’re also getting use from the existing $20/month credits and 4X categories.
For a business with a site and basic ops spend? This update might move the card from “nice SUB but cancel after year one” to “ongoing keeper.”
For everyone else? It’s still a card you get for the welcome offer and bonus categories — not for the Squarespace credit alone.
The Bottom Line
The Amex Business Gold just picked up a $150 per year Squarespace/Acuity credit. If you’re already using Squarespace for your website or Acuity for scheduling, this is basically found money and can meaningfully offset the card’s $375 annual fee.
Stack that with the existing $240 “business credit,” Walmart+ credit, plus 4X earnings in high-value categories, and Business Gold starts to look less like “expensive coupon book” and more like an actually workable tool for real small businesses.
If, on the other hand, you have zero use for Squarespace or Acuity and you’re already drowning in Amex credits you never remember to use… this won’t change your life.
Either way, Amex is clearly leaning even harder into the “use the card to run your whole business stack” pitch. And now “have a website” is part of that stack.
 
								 
															 
															


















